The Golden Rule of Consulting

I have had colleagues that don’t want to do documentation, that don’t want to make a smooth user experience that don’t want to create a system that conforms to the customer’s business process. That is not good. My golden rule of consulting is, if I were in the customer’s shoes, would I be willing to accept this (system/code/whatever). […]

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Rick Vargas

Rick Vargas is a strategic and innovative marketing professional, who has a successful track record of leading teams and projects through periods of change and transformation. Rick is a metrics oriented marketer and a thought leader that brings ideas to reality. Rick's background and domain areas of expertise are in web, social, mobile, digital, direct, and database marketing. He's worked with different types of organizations, across all sectors, from small start-ups, to large multi-national corporations. "What motivates me most is the role I play and the impact I have on the success of those around me. I love what I do from social to direct." - Rick Vargas

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